Flavors on tour
With two special projects, we celebrate the versatility of the quality Italian aperitivo, admired and reinterpreted all over the world.
Discover all the videos on our YouTube channel!
AperiTour Veroni:
a journey of pairings
and flavors
From the iconic merenda sinoira of Piemonte, to the Venetian cicchetti, the specialties of Rome and Naples, and finally Puglia’s Friselle: five Italian stops to discover new ways to enjoy our cured meats. Then we head abroad, to San Francisco, Toulouse, London, Rio de Janeiro, and Moscow, exploring creative cocktail pairings and cosmopolitan charcuterie boards. Ten videos to inspire original, flavor-packed happy hours, ready to be recreated in the comfort of your own home.
Veroni on the road: 10 recipes around the world
From America to Asia, a digital adventure in ten recipes telling the story of flavors meeting across cultures. Our charcuterie becomes true ambassador of versatility: Coppa Italiana in Mexican tacos, Mortadella Grill & Enjoy in Argentine empanadas, Speck Italiano in Spanish tortilla… and then bao, sushi, falafel, nasi goreng, and much more. A global journey that celebrates the unique ability of Italian charcuterie to blend with every culture, without ever losing their authentic identity.
News
100 Years, One Party, and a Whole Lot of Flavor
On May 28, we celebrated 100 years in the most Milanese way possible — with L’Aperitivo del Secolo, in the secret garden of Giardino Cordusio. An intimate, vibrant evening where time slowed down and every detail — from the setting to the flavors — told a story
It’s WORLD APERITIVO DAY: How we enjoy aperitivo in the Emilia-Romagna region
How we enjoy aperitivo in the Emilia-Romagna region?
100 Years on the Road of Taste
In 2025, we mark 100 years of history, craftsmanship, and innovation. Time may pass, but authentic taste endures.