Our exciting journey as official sponsor of major tennis tournaments continues!
Following our great success at the 2024 Mubadala Citi DC Open, we are thrilled to be back for the third consecutive year at the Cincinnati Open, held from August 11-19 at the Lindner Family Tennis Center in Mason, Ohio.
It was an incredibly engaging nine days that allowed us to connect with thousands of tennis fans, offering them a taste of authentic Italian tradition.
This year, our presence was even more prominent. With larger dedicated spaces and better brand exposure, our logo was the undisputed star, visible courtside during the matches. But our visibility was not just about the logo; we wanted to create a unique experience for all participants by introducing a new style in the Fan zone, dedicated to the Aperitivo time.
The VIP Veroni Lounge and our booth in the tournament’s new Fan Zone were the perfect spots for visitors to immerse themselves in the Italian aperitivo culture while enjoying our delicacies, such as charcuterie boards created using our AperiTime line. A perfect mix of cured meats, cheeses, olives, dried fruits, and breadsticks, all accompanied by wine, champagne, and the iconic Aperol Spritz, provided an experience that combined Italian taste with enthusiasm for tennis.
To make the event even more special, some of our favorite content creators, including Dione, Michelle, Dee (@forkcincinnati), Leah Barry and Megan Noll (@cincyeats), Melissa, and Nedra, captured the most memorable moments of the matches through photos and videos. A simple thank you is not enough❤️
And as cherry on top, congratulations to Aryna Sabalenka and Jannik Sinner for their extraordinary victories!
Don’t miss our next event: the Atlanta Food and Wine Festival, September 12-15 in Atlanta, Georgia. Keep following us on our socials (@veroni_usa) and on our website so you don’t miss any updates!
