Charcuterie and Tennis, A Perfect Match at the BNP Paribas Open
We were proud to return as the Official Italian Charcuterie Sponsor of the BNP Paribas Open for the third consecutive year. As one of the most prestigious tennis tournaments in the world, the BNP Paribas Open once again provided the perfect stage to share our passion for authentic Italian flavors with tennis fans from around the globe.
From March 2 to 16, the beautiful Indian Wells Tennis Garden was the place to be for thrilling matches and memorable food experiences. We treated attendees to an authentic taste of Italy with our high-quality cured meats—featuring selections from our AperiTime and Snack lines—perfectly paired with classic Italian cocktails like the iconic Spritz.
Whether guests were enjoying a match or relaxing between sets, our Italian charcuterie added a touch of excellence to their experience!
Savor, Relax, Enjoy at The Veroni Lounge
One of the coolest parts of our BNP Paribas Open experience? Our very own Veroni Lounge! This stylish spot was all about good vibes, great food, and fun—where guests could relax, play a virtual tennis game, and dive into an authentic Italian aperitivo experience.
We loved welcoming so many visitors, including some of our favorite content creators like @litaljulia, @living_by_lex, @laurensandiego_, @shelbychurch, and @chicagofoodgirl. They stopped by to enjoy our signature Italian flavors and soak in the electric atmosphere of the tournament!
A Perfect Match: Tennis & Italian Excellence
Tennis and Italian food? Definitely a winning combo! Just like top players put in years of dedication to perfect their game, we’ve spent 100 years mastering the craft of Italian charcuterie. That passion for excellence is exactly why we were so excited to be part of an event that brings together the best in the sport.
Since 1925, we have been crafting authentic Italian cured meats, staying true to our family tradition while expanding our reach worldwide. Being part of the BNP Paribas Open was an incredible opportunity to share this milestone with tennis fans who appreciate quality and tradition.
A huge thank you to everyone who joined us! Here’s to great matches, great food, and another unforgettable year!
Don’t miss our next tennis adventures on @veroni_usa 🎾